A 100-day challenge. You're placed in a group of 100 and you compete against them and the version of you that quit last time.

Level 1 is the beta. The first hundred people in, before anyone knows what this is.

Most people never find out what they're capable of because they've never been consistent enough at anything hard to see what's on the other side of it. You don't grow inside your comfort zone.

We've taken most of the things that help people reach their goals and put them in one challenge.

Consistency gives you everything you want on the other side. The body, the business, the relationship.

100 days is long enough to find out.

January 1 through April 10, 2027. The first 100 days of the year. Everybody starts January 1. You're still going in April.

A $100 program fee and a $10 Commitment Fee. Both are charged together at checkout.

Full refund until 11:59 PM local time on December 31. No reason needed. Email lockin@the100movement.com and the whole $110 goes back, Commitment Fee included.

After that, no. Groups lock at 100 and someone took the seat you would have left empty.

Anyone 18 or older living in the United States, Canada, Australia, or New Zealand. More countries added soon. If you do not see your country here and want to join, contact us.

A challenge drops at midnight. You have until the next midnight, your time, to do it and post your proof with that day’s token in it.

Photo, video, or text. It has to be made by you and show you. No AI.

Every morning we name an ordinary object. A spoon, a sock, a key. It has to be visible in that day's post.

It proves you made it that day. No old photos, no batching a week on Sunday, no AI. No token, no points.

It also means every single day is real. Nobody is winning this on a technicality.

Skip it. You lose the points, not your place. Nothing here is mandatory, and you're the one who decides what's safe for you.

You're in a group of 100 you compete against, and a smaller group of 10 you actually talk to. Ten people who know your name and notice when you go quiet.

Your group of 10 doesn't affect your score. Nobody votes on you. It's just where the hard days get easier.

At 100 people. Groups fill in the order payments come in, and once one hits 100 it locks and the next one starts filling.

If we get to December 31 and the last group hasn't filled, those people don't compete in Level 1. They get a full refund or a guaranteed seat in the next level. Their choice.

Early is better. Early means you're in a group that locks.