We knew what it felt like to want something so badly and still find an excuse to put it off.

The excuses made sense in the moment. Until we looked at how much time had passed.

So we studied what actually makes people stay consistent. How habits form. Why accountability matters. What happens when small actions compound.

Then we took what we'd learned and built something we wished already existed.

100 days. 100 challenges. A structure designed to get people doing, trying, and experiencing more of life.

It started with us.

But we realized there were a lot of people who wanted the same thing.

So we made room for you, too…

We were the people who kept putting it off. This sat as an idea for a long time before it was anything you could open.

The 100 is what finally got it built.

You seeing this at all is the proof that it works.

Because doing something alone is one thing.

But there is something about standing at the starting line with people who have their own reasons for being there.

You do not have to know their story. They do not have to know yours. You just know they showed up.

We wanted that feeling.

The first day of something. Your number. Your group. People from different places, with different lives, all agreeing to give themselves the same 100 days.

And when it is over, you will have something in common that nobody else quite understands unless they were there.

We wanted to build something worth being part of.

Nobody really teaches you how to do life.

How to keep your word to yourself. How to get back up when things don't go your way. How to stop putting off the things you know you need to do.

Now imagine someone spending 100 days doing things they once talked themselves out of. Trying things they've never tried. Challenging themselves in ways they never thought they could.

Imagine what that starts to do to a person.

Their kids notice. Their friends notice. The people around them start wondering what's changed.

And sometimes, seeing someone else do it is all it takes to believe you can too.

That's what we want The 100 to become.

Because the people who participate matter.

So do all the people their lives will touch. It compounds. This is the Movement.

Reaching further costs more than one program brings in. If you want to put something behind that, you can.

It is not required and it is not part of the entry fee. It goes to the work.

Earf 3.0 LLC is a company, not a registered nonprofit. Contributions support the mission and are not tax deductible.

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